Pull Strategy Marketing and Branding are key for Purple Elephant Promotions®
A prospective client called us the other day…they were interested in having us present a proposal on a $100,000 annual corporate program they were exploring. As the discussion went further…and I realized they were calling from half the country away…I ask where they had heard about us. It turns out their graphic artist attended an event we co-sponsored two years ago and he has had our promotional product on his desk ever since. When their current distributor hadn't responded timely…they considered other options…and we were in the #2 spot because of our marketing.
